Global Sr. Manager of Consumer Insights & Competitive Intelligence
James Hardie
Alison is a Global Sr. Manager of Consumer Insights & Competitive Intelligence at James Hardie, with over 12 years of experience helping organizations translate consumer and market intelligence into business strategy. Throughout her career, she has led qualitative and quantitative research across the technology, BPC, financial services, and building products industries, partnering with executive leaders to solve complex business challenges and identify opportunities for growth.
What Does Success Look Like for B2B Insights Leaders in 2027?
Wednesday, September 16, 2026
4:20 PM - 4:50 PM CT